Design collaboration with www.visualroar.co.za

The hotel restaurant at Emperor's Palace received a makeover and with that, we were tasked with renaming and rebranding. Reign subtly eludes to its location, with a fresh new modern, and sophisticated offering.

The logo embodies this same approach - a bold modern update of the royal tradition of heraldry. The font choice enhances the nostalgia of yesteryears with a nod to the Art Nouveau-inspired interior. The heraldic theme is echoed in various design elements to form a versatile and adaptable visual pattern.

Name generation & brand strategy: Richard Strydom

Interiors: sketchstudio.co.za